Want a firehouse of qualified leads delivered straight to your LinkedIn inbox?
That’s what Jimmy Coleman and his team at LeadBaller do every day!
Listen to learn the exact process we use to identify super-targeted potential clients, create “touchpoints” that warm up the connection, and result in…your ideal clients reaching out to YOU thank you for endorsing, recommending them etc.
Jimmy broke this strategy down to me last year and I thought it was brilliant…so I asked “can you do it for me?” – A great question to identify business ideas, by the way.
Well, fast forward a year later and he has built done-for-you LinkedIn Lead Generation into a business that’s growing like wildfire, but at the heart of it is his passion for getting results for his clients. If you want an intro to Jimmy, drop a comment or shoot me a message, enjoy!
“My promise to you is that by applying these proven tools, you will create immediate positive outcomes, personally and professionally.”
Best-Selling Author of Redefining Work-Life Balance
Yes – There Is Work-Life Balance! … but it’s probably not what you think.
Too many academics and HR departments have defined work-life balance in superficial ways that make it unattainable, undesirable, or both. Common sense dictates that if something you desire is ill-defined or “impossible,” your outcomes will be disappointing and potentially even harmful. But sadly, common sense hasn’t been common practice.
Redefining Work-Life Balanceis about creating life-altering, positive results. These pages convey a way to deliver powerful results using simple, one-minute tools proven to enhance life balance and enjoyment. The outcome is reduced stress, increased achievement, and more joy every day – for the rest of your life.
Discover and enjoy easy-to-learn concepts with practical applications to:
Understand what work-life balance really means
Avoid the “As soon as…” trap
Establish a ‘Way of Living’ Goal – A powerful tool for crafting how you live every day
Accomplish your work-life priorities faster… and with less stress
Find a more rewarding and happier balance in all your relationships
Master the emotion-decision link with your personal emotional management tool
The tools and tactics in Redefining Work-Life Balance were refined while building a light manufacturing business from a small startup to generating over $100,000,000 in sales with a great team of 250+! That success and the success of thousands of clients is made possible by adapting and applying these tools, and respecting that in addition to having a job, each one of us has a life.
Create more achievement at work and more enjoyment in life with Redefining Work-Life Balance!
Part One of this book begins by dispelling the myth that there is no such thing as work-life balance. Instead, it delivers a proven re-definition that is clear, fulfilling, and attainable, along with a tool set that will enhance the value and positive balance you get from life – today and every day.
Part Two is about people and relationships. You will learn two powerful one-minute tools that can be applied to your life immediately. The outcome is having a more rewarding, less stressed, and happier balance with the important individuals in your personal and work life. In each chapter, you will also see examples from people who have generously shared their personal stories and experiences in implementing these tools.
Part Three is about achieving the things you want in life. It delivers two tools that supercharge your thinking. You will get more good thinking done with each of these tools in minutes than most people get done in days, weeks, or even a lifetime of typical pondering.
You will also discover two balance measurement tools: one gauges your emotional status and reactions, the other illuminates your current emphasis in life and enables you to adjust it easily if it is not where you want it to be.
Part Four concludes these pages using your definition of a good work-life balance to clarify your Way of Life goals. These goals are not specific markers to surpass or milestones to accomplish, they are instead way of living goals. What are the most meaningful and important outcomes you want from your life every day? You will be surprised how quickly these meaningful and often life-changing goals become clear with this final tool in the book.
My promise to you is that by applying these proven tools, you will create immediate positive outcomes, personally and professionally.
More importantly, based on the feedback I have received across demographics, countries, and cultures, I expect that you too will retain and use your favorite tools along with your re-definition of work-life balance to be happier, less stressed, and more fulfilled over your lifetime.
Let’s turn the page and redefine work-life balance in a way that works for you!
Start Reading Redefining Work-Life Balance Now
One-Minute Tools to Manage Stress, Achieve More and Enjoy Life Every Day
Hope you’re having a productive, exciting day so far…and if you’re not, why not start now?
I want to share a few behind-the-scenes views into the ever-unfolding Lifestyle Entrepreneur book launch. I say ever-unfolding because, even though the majority of people who will ever see Lifestyle Entrepreneur will see this version that’s coming out now, I think of it as v3.0 of the book that I started writing nearly four years ago in Shanghai.
Lifestyle Entrepreneur Across The Years
Even though the first book was called The Entrepreneurs Guidebook, it did include a number of the core concepts that made it all the way to today’s version (like a Vision-MAP and The Operations Model). Plus that eBook is what got me an introduction to my Asian publishers Kanyin Books.
Working with my editor at Kanyin (Carol Lin) was a huge learning experience, as she got me thinking about eye-catching chapter titles and re-writing parts of the book to include stories from my own business history. The re-writes took about 5-6 months, but it wasn’t just “re-writing” the book as much as it was morphing it from a China-USA trade focused book to a more overarching theme of being a “lifestyle entrepreneur”.
But the effort was worth it, and the partnership with Kanyin was exciting as it unfolded over 4 trips to Malaysia and Singapore, filming the book launch video and ultimately seeing it rise up the charts to #2 business bestseller!
Bringing It Back Home – From Asia to USA
In a sweet twist of irony, the first book that became Lifestyle Entrepreneur was focused on China-USA trade, but by the time the book actually came out in USA the journey was reversed from Asia >> USA.
All along it was my goal to have some success with the Asia book launch and use that to leverage into getting a great publishing deal with a US publisher. And not just any publisher, I had one particular publisher in mind; Morgan James Publishing who had released Brendon Burchard’s book The Millionaire Messenger.
So I showed up at a conference that the Morgan James team puts on called Author 101 University with a stack of books and proceeded to approach, pitch and get a preliminary “thumbs up” from their president, publisher and senior acquisitions editor
Admittedly, it was easier to pitch myself as a potential Morgan James author with a book in-hand that already had a proven sales history. But that was exactly the point of putting in the work beforehand with the Asia launch…to not have it be the first time I’m dealing with publishers when releasing the book in US and beyond.
Signing Two Publishing Deals in Two Years.
My strategy to work with Morgan James was to talk to their main decision makers 1-on-1 and get them excited about Lifestyle Entrepreneur. After talking with them at Author 101, and each of them saying “that seems like just the kind of books we like to publish,” I brought them together and said “Please do!” 🙂
I’ve heard countless stories from authors saying “Oh, I was rejected 23 times in a row by publishers” – but my experience has been really pitching two publishers…and signing two publishing deals.
Why is that?
Well, I’d say for one, in both cases I had a finished book ready-to-go; I had already done the heavy lifting and proved that I was going to bring my message out to the world one way or another. Many of the rejection stories I heard center around submitting book proposals (as, in not a complete manuscript with a sales track record).
Takeaway for Aspiring Authors: If you’re passionate about an idea for a book – WRITE ONE! You don’t need a publishers approval or anyone else’s permission to put pen to paper. These days, you have an outlet for your book through programs like Kindle Direct Publishing, eBooks, selling informational/training books on ClickBank and more. So it’s no longer the case that a publisher is gatekeeper to the distribution channels where readers buy books.
The Benefits of Working With a Publisher vs. Self Publishing
Even though it is entirely possible to self-publish a book nowadays, I still prefer working with a publisher because I enjoy being part of a team. Ultimately, signing with a publisher means joining a roster of authors, some in your genre writing similar things as you, and others in different varied fields. These are all potential allies and friends for book reviews, cross-promotions, and future book projects.
Plus, I like the fact that my publishers take care of just about all the details not directly related to writing and promoting a book. Sure, it’s possible to learn about all the publishing platforms out there, join their service, format your book for each platforms tech specs, and integrate sales stats from a variety of sources – BUT – I’m much happier to spend all that time on getting the word out about my book.
So from that perspective, I enjoy partnering with a publisher, and have no illusion about the fact that publisher or not, the author always has the ultimate responsibility to promote his or her book.
Re-Writing and Editing Lifestyle Entrepreneur for US.
After signing with Morgan James, I decided to re-write and improve Lifestyle Entrepreneur again and get it *just right* for the release I always envisioned back when I started writing my eBook in Shanghai years before.
The main change was shifting it from a semi-autobiographical book, featuring my life and business experiences as the majority of case studies, to looking at “being a lifestyle entrepreneur” as an identity that anyone can assume and make their own.
To that extent, I interviewed seven other inspirational entrepreneurs who have kick-ass lifestyles and 6-or-7 figure businesses that they run amidst extensive international travel.
Then I worked those interviews in throughout the book as features, or “Lifestyle Entrepreneurs In-Focus” as it’s titled in the book. This is to give readers a number of examples of what’s possible and let them self-select which ones resonate most with their goals, dreams and life experience.
Then I included a new Discover Your Identity exercise and framework, and re-wrote the Prologue to be current and representative of the most recent year of travel and business adventures.
With the content up-to-date, I turned my attention to the overall look and feel; The cover design and interior layout.
Crowdsourcing Design Work for Authors
In my experience, the writing of a book is my primary creative contribution. I think a lot of first-time authors shoot themselves in the foot by thinking they have to do everything in the process, including the most important thing – designing the book cover.
I had a vision for how the cover could look – with a crest, sort of like you’d see on a prestigious university, but with images representative of being a lifestyle entrepreneur; an airplane, a globe. So I sketched out a rough image with pencil and paper and launched a contest on 99designs!
You can check out the progression of designs on the completed contest here, and you should be able to click on “design brief” and see the original instructions I gave to the designers.
99designs is great for projects like this where you want to actually see the design ideas of many designers up front, instead of like on Elance where you review bids, award a job and then start to see actual designs. Each has their place, but 99designs is cool because you also have a historical record of progress (*and can share it in blog posts!)
Coming Up in Part 2
At this point we’ve followed the progress of Lifestyle Entrepreneur from it’s humble beginnings being written on an iPad in coffee shops and skyrises in Shanghai, through to an initial launch in Asia and now being reborn for a full US and global release.
In the next post, I’ll write about finalizing the book as a “finished product”, and then building a book launch strategy (actual multiple strategies) and shifting gears from “writing and creating” mode, to marketing and selling the book and being the face and voice for it’s message.
Let me know your experience of writing and publishing (or wanting to write and publish) below!
“Montrealer Anna Van Tuinen had always designed and created paper jewelry figures since she was in high school, but any thought of making a business of it would have to come after retirement from her job as a speech pathologist.
After a bit of encouragement from a business mentor as well as reading the book “Lifestyle Entrepreneur” by Jesse Krieger, the 25-year-old “took the plunge”. In one day she created a simple online shop on Canadian ecommerce software platform Shopify. Six weeks later she had sold over $12,000 worth of her “Paper Anniversary” paper jewelry.”
Considering that Lifestyle Entrepreneur hasn’t come out in Canada yet, I was immediately intrigued as to how Anna found my book, and very interested to hear her story of how it inspired her to start a custom paper jewelry business in a weekend. So I invited her onto a Google Hangout to share her story and showcase some of her jewelry!
How Anna Built Paper Anniversary In a Weekend
Check out this video where I interview Anna Van Tuinen, founder of www.Paper-Anniversary.com (*Anna is on camera starting at [6:40], slight tech glitch with Google Hangout)
What Anna Learned From Launching Quickly
The BIG Idea of Paper Anniversary: It is customary for husbands to give their wives 1st anniversary gifts made of paper. People are searching online for them every day of the year. Anna realized she could serve this active niche market with her paper jewelry.
On Whether and When to Quit Your Job: “I talked to a lot of local jewelry makers in Montreal, and across the board their advice was ‘just don’t quit your day job’, but after launching and making the first couple sales that’s exactly what I did…and it’s paid off to have all that extra time to grow the business”
On the Value of Moving Fast: “Don’t wait until everything is perfectly in place before starting to get your business going. If you keep waiting for everything to fall into place, it’s never going to happen.” – Just get started and tweak things as you go.
On Lifestyle and Business: “You’ve got to build your business around the way you want to live, I decided to change things in my life to support running the business full-time as soon as I could. It’s easier than expected, but you’ve got to take action”
On Being Passionate and Proactive: “I really think that everybody has the potential to build a business based on the skills they have and what they’re passionate about. It’s too common that we don’t use our full potential. Take the time to get clear on how you would prefer to be living and doing business and go for it!” – Anna completed the Identity exercise in Lifestyle Entrepreneur, you can do it too here: Discover and Design Your True Identity
On Becoming a Lifestyle Entrepreneur: “After reading your book I was inspired to travel more, and I’m excited to say I just booked a ticket to Thailand! I’m going to meet with some of the paper makers who I’ve ordered from to make jewelry and also sell my jewelry around the country”
Next Steps for Anna and Paper Anniversary: Given the fast growth of the business, Anna is now bringing on more people to help with marketing and reaching out to new, unique paper suppliers (some of whom she’ll be paying a personal visit in SE Asia).
The Inspiration and Impact of Lifestyle Entrepreneur
Stories like these inspire and uplift me. As an author, it is perhaps one of the most rewarding aspects of writing and publishing a book. Seeing first-hand results from people like Anna who were inspired to turn their passions into products and build a business they love – THAT is so rewarding and fun!
So consider this an open casting call: If you’ve read Lifestyle Entrepreneur, been inspired and taken action to build a business that reflects your interests and passions, please get in touch with me so I can learn from you and share your story just like we’re doing here with Anna (just reach out on the Let’s Talk page)
Ready to Build Your Business In a Weekend?
If you’re as inspired as I am by Anna’s story, isn’t it time you took action to build a business of your own? A business you love and look forward to working on that supports a lifestyle of travel, freedom and opportunity.
Click here to learn more about my signature training program Business In a Weekend and grab the first 3 chapters of the new and improved Lifestyle Entrepreneur here.
Learn More About Anna’s Story and Paper Anniversary